FOR IMMEDIATE RELEASE
Thursday, April 11, 2013
Million Trees Nyc And Pwc Us Team Up With The New York Knicks To Plant 1,000 Trees In Van Cortlandt Park In The Bronx
MillionTreesNYC and PwC US teamed up with the New York Knicks to plant 1,000 trees and 340 shrubs in Van Cortlandt Park today.
As part of the “Trees for Threes” program, PwC will donate one tree for every three-pointer made during the Knicks’ home games in conjunction with the MillionTreesNYC planting program. Through 39 home games, the Knicks have connected on 453 three-pointers. PwC more than doubled that number, planting 1,000 trees.
Knicks greats John Starks and Larry Johnson, Liberty Legend Kym Hampton, and the Knicks City Dancers were all on hand for the event. The trees were planted by Knicks employees, PwC professionals and volunteers from the Van Cortlandt Park Conservancy and MillionTreesNYC.
“The Knicks and PwC understand the importance of adding trees to NYC’s ecosystem and how valuable care and stewardship is to the health of young trees on the streets and in our parks,” said MillionTreesNYC Director Morgan Monaco. “We are so happy to be a part of their “Trees for Threes” program and will be watching all their home games and rooting for three-pointers!”
"This was a great event to be a part of -- planting 1,000 trees goes a long way towards preserving the parks for everyone to enjoy,” said Larry Johnson, Basketball Business Operations Representative for the Knicks. “It is always a lot of fun to get out in the community and help any way we can.”
“PwC is thrilled to support the New York Knicks and MillionTreesNYC with the ‘Trees for Threes’ program,” said Brendan Dougher, PwC's New York Managing Partner. “We have deep roots in the New York community and are committed to enriching the areas where our people and clients live and work. We’ll be cheering for the Knicks this season and hope to contribute to a healthier environment.”
“The Van Cortlandt Park Conservancy’s mission includes enhancing the park’s natural landscape so it was great to see John, Larry, Kym and the PwC team dig in and get their hands dirty helping to plant reforestation trees,” said Van Cortlandt Park Administrator and Conservancy President Margot Perron. “We are so appreciative of their help in adding new trees to one of the most treasured spots in the Bronx.”
MillionTreesNYC, a cornerstone of Mayor Bloomberg’s PlaNYC vision to establish a healthier, more sustainable New York City, is a public-private partnership between the New York City Department of Parks & Recreation and Bette Midler’s New York Restoration Project, through which one million trees will be planted and cared for throughout the five boroughs by 2017. As part of MillionTreesNYC, Parks is reforesting hundreds of acres of parkland into new, ecologically healthy, multi-story forests, while also adding new street trees to neighborhoods in need. Trees cool temperatures, capture storm water runoff, clean the air, and are a vital park of New York City’s ecosystem. For more information visit www.milliontreesnyc.org.
About PwC US
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About the Van Cortlandt Park Conservancy
Van Cortlandt Park, 1,146 acres covering ridges and valleys of the Northwest Bronx, is New York City's fourth largest park. Athletic fields and playgrounds are scattered about the park's edges, surrounding a verdant forest fed by Tibbetts Brook. Van Cortlandt was established as a park in 1888 and is home to the country's first public golf course, the oldest house in the Bronx, and the borough's largest freshwater lake.
In 2009, a group of devoted supporters founded the Van Cortlandt Park Conservancy, a new non–profit group dedicated to the stewardship of this unique urban oasis. The Conservancy's mission is to sustain and enhance the park as a vibrant destination for recreation, leisure and the enjoyment of natural landscapes. For more information on the Van Cortlandt Park Conservancy visit www.vcpark.org.
About The Madison Square Garden Company
The Madison Square Garden Company is a fully-integrated sports, media and entertainment business. The Company is comprised of three business segments: MSG Sports, MSG Media and MSG Entertainment, which are strategically aligned to work together to drive the Company's overall business, which is built on a foundation of iconic venues and compelling content that the company creates, produces, presents and/or distributes through its programming networks and other media assets. MSG Sports consists of owning and operating sports franchises, including the New York Knicks (NBA), the New York Rangers (NHL), the New York Liberty (WNBA), and the Connecticut Whale (AHL). MSG Sports also features the presentation of a wide variety of live sporting events including professional boxing, college basketball, track and field and tennis. MSG Media is a leader in production and content development for multiple distribution platforms, including content originating from the Company’s venues. MSG Media consists of the MSG Networks (MSG, MSG Plus, MSG HD and MSG Plus HD) regional sports networks and the Fuse Networks (Fuse and Fuse HD), a national television network dedicated to music. MSG Entertainment is one of the country's leaders in live entertainment. MSG Entertainment creates, produces and/or presents a variety of live productions, including the Radio City Christmas Spectacular featuring the Radio City Rockettes. MSG Entertainment also presents or hosts other live entertainment events such as concerts, family shows and special events in the Company’s diverse collection of venues. These venues include Madison Square Garden, Radio City Music Hall, the Theater at Madison Square Garden, the Beacon Theatre, the Chicago Theatre and the Wang Theatre. More information is available at www.themadisonsquaregardencompany.com.
CONTACT: Arthur Pincus / Tara Kiernan (212) 360-1311